{"id":3195,"date":"2021-01-01T11:50:18","date_gmt":"2021-01-01T10:50:18","guid":{"rendered":"https:\/\/1b62e47f77.nxcli.net\/?p=3195"},"modified":"2022-02-21T16:40:53","modified_gmt":"2022-02-21T15:40:53","slug":"memo-exhibition","status":"publish","type":"post","link":"https:\/\/www.heavym.net\/fr\/memo-exhibition\/","title":{"rendered":"Exposition MEMO : Hip Hop et vid\u00e9o mapping s\u2019invitent au mus\u00e9e"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3195\" class=\"elementor elementor-3195\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-899417e elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"899417e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-60617d2\" data-id=\"60617d2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-feb0674 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"feb0674\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-540f579\" data-id=\"540f579\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52ff45f elementor-widget elementor-widget-image\" data-id=\"52ff45f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.heavym.net\/fr\/users\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/www.heavym.net\/wp-content\/uploads\/elementor\/thumbs\/left-arrow-1-1-r2d9qop5ml0l2632kp091novcehjbv3yr2wx4iutee.png\" title=\"fl\u00e8che gauche (1)\" alt=\"fl\u00e8che gauche (1)\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 15px; --smush-placeholder-aspect-ratio: 15\/15;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-89ea991\" data-id=\"89ea991\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1502db9 elementor-widget elementor-widget-heading\" data-id=\"1502db9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.heavym.net\/fr\/users\/\">Retour aux projets utilisateurs<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3dc7515f elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3dc7515f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-14b399d7\" data-id=\"14b399d7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-313402ab elementor-widget elementor-widget-heading\" data-id=\"313402ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Exposition MEMO : Hip Hop et vid\u00e9o mapping s\u2019invitent au mus\u00e9e<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30471bde elementor-widget elementor-widget-image\" data-id=\"30471bde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"411\" src=\"https:\/\/www.heavym.net\/wp-content\/smush-webp\/2020\/12\/good-crop-768x493.png.webp\" class=\"attachment-medium_large size-medium_large wp-image-3196\" alt=\"exposition m\u00e9mo - Couvercle\" srcset=\"https:\/\/www.heavym.net\/wp-content\/smush-webp\/2020\/12\/good-crop-768x493.png.webp 768w, https:\/\/www.heavym.net\/wp-content\/smush-webp\/2020\/12\/good-crop-300x193.png.webp 300w, https:\/\/www.heavym.net\/wp-content\/smush-webp\/2020\/12\/good-crop-1024x657.png.webp 1024w, https:\/\/www.heavym.net\/wp-content\/smush-webp\/2020\/12\/good-crop-1536x986.png.webp 1536w, https:\/\/www.heavym.net\/wp-content\/smush-webp\/2020\/12\/good-crop-2048x1315.png.webp 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c05a339 elementor-widget elementor-widget-heading\" data-id=\"c05a339\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Le vid\u00e9o mapping au service des mus\u00e9es<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ca60848 elementor-widget elementor-widget-text-editor\" data-id=\"3ca60848\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Pour l\u2019exposition MEMO, <strong><a href=\"https:\/\/www.rstyle.fr\/\" target=\"_blank\" rel=\"noopener\">RStyle<\/a><\/strong> et <strong><a href=\"https:\/\/laplace-paris.com\/\" target=\"_blank\" rel=\"noopener\">La Place<\/a><\/strong> ont souhait\u00e9 <strong>mettre en sc\u00e8ne le mouvement Hip Hop \u00e0 travers le prisme de toutes ses \u00e9nergies<\/strong>.\u00a0<\/span><span style=\"font-weight: 400;\">Pour l\u2019occasion, ces deux acteurs incontournables de la culture urbaine fran\u00e7aise ont produit des installations combinant vid\u00e9os, enregistrements, ambiances sonores, photographies et\u2026 vid\u00e9o mapping.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a646ce elementor-widget elementor-widget-text-editor\" data-id=\"3a646ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">L\u2019exposition propose aux visiteurs une r\u00e9trospective sous la forme d\u2019un parcours immersif. Le but est de sonder la place de la m\u00e9moire du Hip Hop dans nos soci\u00e9t\u00e9s actuelles. Fran\u00e7ois Gautret, fondateur et pr\u00e9sident de RStyle a cr\u00e9\u00e9 une \u0153uvre embl\u00e9matique pour cl\u00f4turer le parcours. <strong>Son id\u00e9e est d\u2019interpeller les visiteurs en utilisant une installation impressionnant<\/strong> et une s\u00e9lection de vid\u00e9os issues des archives de <strong><a href=\"http:\/\/www.urbanfilmsfestival.com\/index.html\" target=\"_blank\" rel=\"noopener\">l\u2019Urban Film Festival<\/a><\/strong> .<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9783e21 elementor-widget elementor-widget-video\" data-id=\"9783e21\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/dpYPzZdV5s8&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef3468b elementor-widget elementor-widget-heading\" data-id=\"ef3468b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Les kits Olga comme un choix \u00e9vident<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fa6ea90 elementor-widget elementor-widget-text-editor\" data-id=\"1fa6ea90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Une sculpture de 3m de haut<\/strong> a \u00e9t\u00e9 r\u00e9alis\u00e9e afin de servir d\u2019\u00e9cran pour la projection des vid\u00e9os. L\u2019utilisation du point d\u2019interrogation questionne la continuit\u00e9 de l\u2019h\u00e9ritage culturel des arts urbains aujourd\u2019hui. Gr\u00e2ce \u00e0 4 <strong><a href=\"https:\/\/www.heavym.net\/fr\/olga\/\" target=\"_blank\" rel=\"noopener\">Kits Olga<\/a><\/strong>, <strong>plus de 120 triangles ont \u00e9t\u00e9 assembl\u00e9s pour cr\u00e9er un patchwork de formes et de couleurs<\/strong>, dans lequel le Hip Hop s\u2019anime et se personnifie.<\/p><p>Il est int\u00e9ressant de constater que le kit Olga, habituellement consid\u00e9r\u00e9 comme structure de d\u00e9coration de sc\u00e8ne, devient le medium d\u2019une d\u00e9marche plastique et conceptuelle habituellement vue dans l\u2019art contemporain.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6548b82 elementor-widget elementor-widget-image\" data-id=\"6548b82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/www.heavym.net\/wp-content\/uploads\/elementor\/thumbs\/produit-ensemble-p867mi8vi8c61wvscwyh0qm4hk67j40k795yjs3hwk.jpeg\" title=\"produit-ensemble\" alt=\"3 Kits Olga - Cartographie par projection 3D\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/650;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1d6e22 elementor-widget elementor-widget-text-editor\" data-id=\"c1d6e22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le kit Olga, compos\u00e9 de 30 triangles \u00e9quilat\u00e9raux, permet de cr\u00e9er simplement des volumes de vid\u00e9o mapping. Le kit est :<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0906a71 elementor-widget elementor-widget-text-editor\" data-id=\"0906a71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><span style=\"font-weight: 400;\"><strong>Facile \u00e0 assembler et \u00e0 r\u00e9-assembler<\/strong>: temps de montage moyen de 30 minutes.<\/span><\/li><li><strong>Le kit Olga est M1<\/strong>: r\u00e9sistant au feu. La plupart des \u00e9v\u00e8nements recevant du public imposent l\u2019utilisation de mati\u00e8res ignifug\u00e9es.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0905c84 elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"0905c84\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.heavym.net\/fr\/olga\/\" id=\"download_hm_djlivestream\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9couvrir le kit Olga<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ef6ed5 elementor-widget elementor-widget-heading\" data-id=\"2ef6ed5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un collectif qui sait comment impressionner le public<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e98b1b4 elementor-widget elementor-widget-text-editor\" data-id=\"e98b1b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le <strong><a href=\"https:\/\/www.heavym.net\/fr\/heavym-software\/\">Logiciel HeavyM<\/a><\/strong> est utilis\u00e9 en association du kit afin de diffuser les contenus vid\u00e9os dans chaque triangle. Les vid\u00e9os, de tailles et de formats diff\u00e9rents, ont \u00e9t\u00e9 mises en place dans des playlists pour \u00eatre facilement manipul\u00e9es.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-02ef586 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"02ef586\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-53129c0\" data-id=\"53129c0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc07b91 elementor-widget elementor-widget-html\" data-id=\"bc07b91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/fast.wistia.com\/embed\/medias\/2m1pfk6xgi.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><div class=\"wistia_responsive_padding\" style=\"padding:83.33% 0 0 0;position:relative;\"><div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><div class=\"wistia_embed wistia_async_px974ie05d videoFoam=true\" style=\"height:100%;position:relative;width:100%\">&nbsp;<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-57aacfd\" data-id=\"57aacfd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9fcaf5 elementor-widget elementor-widget-text-editor\" data-id=\"b9fcaf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>HeavyM propose ainsi<\/strong><\/span><span style=\"font-weight: 400;\"><strong>une lecture de m\u00e9dia fluide et performante<\/strong>, associ\u00e9e \u00e0 une grande compatibilit\u00e9 de formats.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3caa4da elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"3caa4da\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.heavym.net\/fr\/heavym-software\/\" id=\"download_hm_djlivestream\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9lecharger HeavyM<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-97b4980 elementor-widget elementor-widget-heading\" data-id=\"97b4980\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Le vid\u00e9o mapping permet les exp\u00e9riences phygitales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-299f3f7 elementor-widget elementor-widget-text-editor\" data-id=\"299f3f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Depuis le d\u00e9but des ann\u00e9es 2010, le vid\u00e9o mapping fait \u00e9voluer les conceptions du Street Art et s\u2019impose petit \u00e0 petit comme un nouveau mode d\u2019expression dans l\u2019environnement quotidien. <strong>La question des fronti\u00e8res entre le monde physique et le monde digital est si pr\u00e9sente qu\u2019elle a donn\u00e9 naissance \u00e0 un nouveau mot : le phygital.<\/strong>.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c41445 elementor-widget elementor-widget-text-editor\" data-id=\"4c41445\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le vid\u00e9o mapping appliqu\u00e9 \u00e0 l\u2019art urbain se joue de ces fronti\u00e8res et peut conduire \u00e0 cr\u00e9er des exp\u00e9riences totalement immersives. Tel un amplificateur de messages, le vid\u00e9o mapping va continuer sur sa lanc\u00e9e de renouvellement du paysage urbain. <strong>Il v\u00e9hicule de nouvelles sensations, de nouvelles \u00e9motions et marque les esprits plus durablement<\/strong> que les murs d\u2019une ville anim\u00e9e.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10a09b7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"10a09b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2672863 elementor-widget elementor-widget-heading\" data-id=\"2672863\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A suivre!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9a0c172 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9a0c172\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8848200\" data-id=\"8848200\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e146663 elementor-widget elementor-widget-heading\" data-id=\"e146663\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Trouvez d'autres inspirations<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1e7435 elementor-widget elementor-widget-text-editor\" data-id=\"c1e7435\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9couvrez notre s\u00e9lection de projets inspirants r\u00e9alis\u00e9s par la communaut\u00e9.\u00a0<strong>Les cas d'utilisation sont extr\u00eamement vari\u00e9s<\/strong>\u00a0et nous sommes s\u00fbrs que cela vous donnera de nouvelles id\u00e9es pour votre prochaine cr\u00e9ation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb3c11d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cb3c11d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.heavym.net\/fr\/users\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Voir les projets<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a6a67e4\" data-id=\"a6a67e4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-be7cd0a elementor-widget elementor-widget-heading\" data-id=\"be7cd0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Explorer le logiciel HeavyM<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88b2652 elementor-widget elementor-widget-text-editor\" data-id=\"88b2652\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>HeavyM est un logiciel de mapping vid\u00e9o capable de\u00a0<strong>g\u00e9n\u00e9rer des effets visuels<\/strong>\u00a0et de les projeter sur des volumes, des d\u00e9cors ou des \u00e9l\u00e9ments architecturaux.\u00a0<strong>Compatible avec macOs et Windows.<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbb67bf elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cbb67bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.heavym.net\/fr\/trial\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9couvrez HeavyM<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Back to Users&#8217; projects MEMO exhibition: Hip Hop and video mapping in a museum Video mapping to enhance museums For the MEMO exhibition, RStyle and La Place wanted to showcase the Hip Hop movement through the prism of all its energies.\u00a0For the occasion, these two key players in French urban culture have produced installations combining [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3965,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-3195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artistic-installations"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Museum experience: Hip Hop transformed with projection mapping - Blog<\/title>\n<meta name=\"description\" content=\"Learn how projection mapping makes Hip Hop culture shine brighter than ever though this wonderful museum experience at MEMO exhibition.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.heavym.net\/fr\/memo-exhibition\/\" 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